Sunday, September 23, 2007

RSS Feeds For Website Promotion

Rss feed has emerged as great tool for reaching out our potential customers, readers and business partners. The greatest benefit is that you don’t get banned as spammer as in email marketing. As rss is rich site summary, it carries short information about site. Those who subscribes it gets message when ever there is anything new on site. Using rss you are sure your information is distributed is received by your targeted people. It helps in website promotion; it boosts your site traffic. Using RSS, your visitors can decide exactly what kind of content they are looking for and then have that content delivered directly to them, via their own personalized RSS feed.
100% scope of reaching your clients. - The biggest benefit of rss feeds is the 100% surety of reaching your client, so resulting in conversion, hence resulting in business growth.
Improving in search engine ranking - Rss feeds bring traffic to site resulting in improving search engine ranking. The content of rss feed can be made using your site targeted keywords, hence improving your website ranking in search engines. As the authors keep on updating that is adding fresh content to your site, and the freshness of content also helps in improving your site ranking. The fresh content attracts the bots a lot and increase in visits of crawlers. The number of keywords hyper linked to your site in the content, increases the count of back links and that too helps in ranking. Getting content published on different sites, which increases more exposure to your site.

Increase in traffic - More and more spreading of our content on web results in getting more fresh traffic. The improved search engine ranking brings in a lot of traffic.

Increase in sales- Using rss feeds you can increase your site sales by getting your customers to subscribe to an RSS feed on the latest products you offer. And when a customer subscribes for your rss feeds, will be well informed about your products new launches etc. Keeping in touch with customer helps in boosting your sales, as the customer will not be distracted.

RSS Feed is really a very good way to promote your side,hope you get good exposure through feeds.

Saturday, September 1, 2007

Want your site to be globally recognized? Go for article marketing

Article submission is a very efficient way of getting your site globally recognized; it’s the way of showcasing your site to the world with link back to your site. Article marketing or article syndication is a way of promoting products and services.
Now question arises how do we do this? We just need to look out for article directories; there are a lot of directories on web for article submission. These directories need to register and give pen name in return you get credit for the article. The most important thing is resource box present in these article submission directories not only provides link to your site but also gives you as an author to speak about yourself.
Importance of article submission in search engines optimization can’t be ignored as they provide back links and hence influence search engines algorithms. In search engines content is king, article submission writing content about the field in which your site operates helps in boosting your site.Html links and the content in the resource ensures you get maximum benefit from search engines, and also get targeted traffic that is visitors to your site through the back links. Though article submission is time consuming job but it gives a wide exposure to your site hence resulting in good traffic, conversion rate too. According to me while planning to optimize a site for search engines one should never ignore the importance of article syndication.